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Apple Banning Location-based iPhone Ads

A couple days ago, Apple put iPhone developers on notice that location-aware ads will no longer be allowed in all apps. Some observers read this as a blanket prohibition, and noted that it looks like Apple might be reserving geo ads for itself through its acquisition of Quattro Wireless.

But the notice itself only seems to ban location-based advertising from non-location-based apps.

Here’s what the notice on Apple’s Dev Center says:

If you build your application with features based on a user’s location, make sure these features provide beneficial information. If your app uses location-based information primarily to enable mobile advertisers to deliver targeted ads based on a user’s location, your app will be returned to you by the App Store Review Team for modification before it can be posted to the App Store.

Apple chooses to apply this new guideline, but the language does not ban all geo ads. It only bans geo spam. If an app does not have a geo component as one of its core features, it can’t serve up irrelevant geo-targeted ads. This seems like a policy aimed to avoid random geo-targeted ads from popping up in games or other apps that try to enable the core location feature for ads and nothing else.

Geo-based ads are very promising, and could open up local advertising to the Web in an entirely new way. But Apple needs to set the rules of the road early to make sure that consumers are not inundated with ads that are nothing more than spam and out of context to what they are doing. If you are an iPhone developer whose app was sent back for this reason, please share your experience in comments.

Source: Techcrunch.comApple Warns Developers Against Adding Geo Spam To Their Apps

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iPhone Applications – Transform Your Effort in Millions

The above statement is not an exaggeration and is as true as the existence of iPhone itself. The exhilarating smart phone has provided a lot of opportunities to the people around the world to earn most out of it. You will be amazed to find thousands of apps which have been designed particularly for iPhone and are still in process to reach infinity. You will find a whole world of applications that you can use for one or the other purpose, are available for cell phone users than ever before. Their descriptive features and functions are making them stand out of the clustered tech-world. These social-networking and associating apps, actually gives the desired boost to the businesses ranging from small-sized to giant multinationals.

In this field Apple is the pioneer with millions of apps available for downloading on its app store. Not only this, there are billions of applications in entertainment and informational categories that are downloaded every year.

In addition, iPhone is a new form of personalized computing where you can easily access social networking sites. Earlier, Facebook, MySpace, Twitter, Gmail, Yahoo were only accessible via computer, but this is not the only option with the users these days. There are a lot of apps available which lets you enjoy social networking and pleasures of chatting with your friends and family, from you iPhone. Not only this the users can access news websites, YouTube from their iPhones. Obviously it is interesting….now there is no need of WiFi Internet connections, all you require is a smart and diminutive iPhone to get started with.

If you’ve also decided to develop a breathtaking app for your business, A1 technology is the right source to work with. We also suggest you to go through the following guidelines before jumping in the sea of applications business : -

Identify your Target Audience : - Identifying the target audience is the first and foremost thing to research for. Make an in-depth research analysis about for whom you are developing iPhone apps. Consider their demographics, professional lifestyle / background, style of living etc. Also, take into account your version of for what kind of reaction you expect them from.

Simple : - Refrain from using complex things and text in your apps. It will only leave the audience bewildered and figuring out what you actually want to share. According to some research reports, simple and easy to use apps gets more appreciation by the users.

Introducing Fun : - A lot of fun and interesting element means a lot of admiration from users. Exciting apps will always gather returning-users.

Make you applications exclusive by knowing the needs and requirements of the users as well as keeping in mind your businesses objectives.

iPhonesoftwareprogramming.com, a division of A1Technology is your best partner in achieving the objective in iPhone software programming. Our sole aim is to provide best iPhone solutions to our clients in an intelligible manner. We aspire to cater the multiplying demands of iPhone application development.

At A1 Technology, we deliver our cost effective and top notch iPhone programming services in iPhone Apps Development, iPhone Software Development, iPhone apps, iPhone applications and programming.

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Google Voice is available on the iPhone Now

You have read a lot about Apple/Google battle over Google Voice app. There are lot of web service available for supporting Google Voice on iPhone. But a lot of things wasn’t working right through web service. For example, making calls was a two-step process and the outbound caller ID feature didn’t work, meaning that whoever received the call couldn’t see who was calling, which is one of the most compelling features of Google Voice.

Google just launched a new Google Voice web-service specifically built for iPhone users. Just point your iPhone browser to http://m.google.com/voice and you will see a nicely designed interface which looks and behaves like native app and overcomes previously existing limitations. You can also save it as an icon on your Main Menu so launching Google Voice will be one-step process.

The mobile web version of Google Voice switches to the iPhone’s normal calling function in order to place calls, similarly to the way the web-based version of Google Voice can connect your home, mobile or VOIP phone to other people’s phones for a call over whatever network that device uses (updated). The system routes the call through AT&T’s cellular voice network by connecting your call to local Google Voice number, potentially saving you money on international calls.

The process works seamlessly, and the app feels about as fast as the Google Voice app that was blocked by Apple probably was. (A Google spokeswoman told Reuters that the company has not heard anything new from Apple about the approval of the native Google Voice app for the iPhone.) Plus, you get access to lots of advanced Google Voice features from within the phone: voicemail transcription, forwarding of SMS to an e-mail account or Skype, screening, integration with your web-based Google Voice account, and of course the ability to answer all of your phone numbers from a single handset.

Dialing a number using this mobile app requires one extra step in Google Voice as opposed to using the iPhone’s own number pad, as noted by Gizmodo. But a bigger issue for those who have yet to make a concerted leap to Google Voice is that the app cannot access your iPhone’s contact list.

Exporting your iPhone contacts and importing them into Google Voice is a hassle, but there’s also an app for that. So Google Voice is more of an add-on to existing functionality.

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iPad could Transform Personal Technology

Moses came down from a mountain bearing a tablet, on which God’s laws were written. Now Steve Jobs, Apple Computer’s talismanic CEO, is hoping to rewrite the laws governing the market for personal gadgets, by releasing the company’s own version of the tablet – the iPad. Not quite a phone and not quite a laptop or desktop computer replacement, the tablet seeks to exploit a space between those gadget types. It could also change the way that media is consumed, and eventually provide a new business model to the publishing industry. If it catches on other companies are bound to follow suit, releasing their own version of the tablet.

One way to regard the tablet is to consider it direct competition to e-book readers like Amazon’s market-leading product, the Kindle. With an intuitive touchscreen interface, colour display and additional Web browsing capabilities, tablets pose a threat to purpose-built gadgets which do just one thing. The e-book reader market is just hotting up, with several electronics companies releasing different versions. There was already a market for cheap, portable computers, as the success of net-books has proven. Consumers don’t just use computers to work or study, but also to interact with friends via social media, watch videos, read newspapers and blogs and browse the Web. The latter are things a touchscreen tablet would be great at doing.

There is hope that the device would provide newspapers and magazines with a viable new business model that allows them to start charging for content, while the movie industry is watching keenly to see if the device had the potential to be an iPod for movies and television shows. The new device may not transform distribution models just yet, but the potential is there. And consumers are only going to benefit if more companies get in on the act with their touchscreen tablets.

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Apple’s iPad: A Revolution in Personalize Computing

Apple Inc. unveiled a tablet computer named ‘iPad’ to revolutionized personal computing. Priced at $499, the device features a 10-inch touchscreen, with 3G data and a custom ARM processor instead of the previously considered Intel Atom processor. It will be positioned in that empty spot between smartphone and laptop in Apple’s product line.

Similar to modern netbooks in design and scope, the iPad is projected to enter the same bloated netbook market with Apple’s high end design (it’s expected appearance looks like a large iPhone), functionality (OS X for its operating system).

According to Chief Executive Officer Steve Jobs,”The iPad can display full Web pages, books and iPhone applications, and has a touch-screen keyboard that’s almost full size.” A 16-gigabyte version will sell for $499, while a 32-gigabyte model costs $599.

With its “communication enabled” operating system, the data can be faxed, e-mailed, beamed via infrared or sent to a desktop computer or printer. It is also convenient for voice, video and other advanced technologies when they become available.

Its price is 50 percent lower than the other netbooks. “At that price, they’ll sell millions,” said Hakim Kriout, a portfolio manager at New York-based Grigsby & Associates, which owns Apple shares. “It’s very, very affordable for what it does. This is going to add a huge revenue stream for Apple.”

The device, made of aluminum and glass, can display maps from Google Inc., and has calendar and address-book functions. It also lets users display thumbnail views of photos. The iPad has a 1-gigahertz chip that was custom designed by Apple and battery life of 10 hours, Jobs said.

The device supports Wi-Fi communications and runs the more than 140,000 applications already available for the iPhone and iPod Touch. It also works with wireless service from AT&T Inc., the U.S. carrier for the iPhone, though no contract is required.

Apple said there will be two iPad wireless data plans from AT&T in the U.S. One will cost $14.99 and give users up to 250 megabytes of data downloads. The other will have unlimited data and cost $29.99. The company is also working on international wireless plans.

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Will Bing be the New Default Search Engine for the iPhone?

Apple is planning to replace Google as it has started competing with the tech giant in several markets “including the mobile market”. The company is in talks with Microsoft for weeks, which clearly reflects the degree of rivalry is elevating Apple and Google, the main provider of Web search on the iPhone.

If one believe on the above rumors on Businessweek, then it means that Google Maps will be obliterated and Apple will create there own Maps.

According to some additional information on CNBC, “iPhone can be a real possibility for Bing, and presented the following arguments in the concern:-

According to the CNBC report, citing “a captivating email from a knowledgeable but anonymous source”:

  • When Microsoft released its Bing app for iPhone, it became the company’s best mobile search by volume of queries, better than the traffic Verizon Wireless.
  • Acc to this source, “Jobs hates Eric”
  • Every time the user carry out a Google search from Apple’s iPhone Safari and clicks an ad, Apple gets a payment. Acc. To this source, Microsoft is ready to pay much more money to Apple to ensure that they displace Google as the default engine.
  • Along with this, the discussions between Microsoft and Apple have been ongoing since the October/November time frame.

In addition to the monetary gains, iPhones are widely used for in-depth search on the web and most of them use the built-in search field in MobileSafari. Of course, the quality of results matters a lot, making the default search an important feature. It’s worth tens of millions of dollars per year for desktop Safari and for the iPhone as well. You might understand the picture the way the iPhone platform is growing.

Whatever market analysis and stats reveal about Microsoft’s Bing, but the fact is, Bing is the only chief adversary to Google. Yahoo search has already crumbled and have already inked the deal to power it with Bing. There are hopes that Bing does well and expands its horizons against Google by providing evenly fair and paramount search results.

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Apple’s New MobileMe Gallery App for iPhone

Apple has released its new MobileMe Gallery application for the iPhone and iPod touch. It follows in the footprints of the previously released MobileMe iDisk utility and Apple’s handy Find My iPhone. The functionality is as superior and dignified as the name suggests, pulling your MobileMe Gallery photos and movies from the cloud and showing them on your device.

This app provides users the expertise to check their gallery of photos and movies from either an iPhone or an iPod Touch. Once the app is installed, you can login with your MobileMe username and password. Whether a gallery is public or private, you have full access to all galleries attached to your account.

You can use multitouch gestures to flick left and right to move through photos, pinch to zoom, or rotate your iPhone or iPod Touch to view them in landscape mode. You can view or watch your friends’ gallery photos and videos and share links to your own albums from an iPhone. MobileMe Gallery app automatically stores photos you’ve viewed so you can quickly access them again, even without a network connection,i.e, in offline mode.

Features of the application, according to Apple, include:

  • View your entire gallery including password protected and hidden albums.
  • Flick through photos and pinch to zoom in for more detail.
  • Rotate iPhone to see photos in landscape.
  • View your friends’ gallery photos and movies.
  • Access previously viewed photos when offline.
  • Easily share a link to an album from iPhone.

MobileMe Gallery, 0.7MB application requires a MobileMe account and iPhone OS 3.1 or later, and is available as a free download from the App Store.

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